Beati Professional Magic titanium flat iron, 4 plate options

Beati Professional Magic is a titanium flat iron from the Korean brand Beati, built for straightening, smoothing and styling. The 90 mm Shiny Pink Titanium plates heat up in 15 seconds and, according to the brand, get back to the set temperature within 3 seconds, so the heat holds steady section after section. There are 9 temperature settings between 50 and 220 °C.

What sets it apart from a standard ceramic iron is wet use. The brand says the plates have a water-resistant coating and a moisture release design, so you can run the iron through hair straight after washing and applying treatment. In the salon that means one tool covers both wet straightening of coarse curly hair and the final pass on dry hair. A cushioned base under the plates keeps the grip soft, so hair is not pulled or snapped.

You pick the model when ordering. 24F is the basic flat iron for classic straightening and treatment work. 32F has wide plates for long, thick, very curly hair and fast sleek styling. 24R has curved plates for volume, waves, C-curls and S-curls. 16R is a narrow iron for men's cuts, short hair, fringes, root lift and fine waves.

According to the brand, in a test by the Korean Skin Research Center (KSRC) on 20 volunteers aged 19 to 59, one pass left 16.4% cuticle damage against 47.85% for a regular iron, moisture loss was 34.87% against 66.43%, and a straight style kept 99.3% of its shape after 50 hours.

Unlike the Beati two-iron set for treatments and blow-dry style finishing, this is a single iron in the width you need, for a stylist choosing a tool around their main type of work.

Who it is for

• Stylists doing Korean straightening and digital perms who need an iron for wet pressing after the perm solution.
• Coarse, thick and very curly hair: 24F and 32F on the higher settings.
• Fine and damaged hair: work at 100-140 °C.
• Volume and curls - the 24R; short cuts and fringes - the 16R.

FAQ

Why doesn't the light come on when I switch it on?

Per the brand's instructions, the indicator lights up when the iron is switched on at 150 °C or higher. A blinking indicator during use is normal.

How long does it take to cool to a lower setting?

According to the brand, the plates take 3-5 minutes to cool from 160 to 70 °C. The indicator may stay off while they cool.

Which model should a salon choose?

For all-round work and treatments the brand recommends the 24F, for long thick hair the 32F. The R models suit stylists who often do waves and volume.

Brand temperature guide: 50-70 °C for treatment services, 100-140 °C for fine and damaged hair, 160-180 °C for healthy hair, 180-220 °C for thick and curly hair.

Wet work: apply treatment, section the hair and pass the iron over each section. After wet use or use with treatment, wipe the plates with a damp cloth, then a dry one, heat to 100 °C for about 3 minutes to dry them out, and store.

Never immerse the iron in water or use it near a bath or any container of water. Some steam when working on wet hair is normal.